Things are opening up! That means your charitable organization can safely return to in-person fundraisers again. As restrictions are being lifted, face-to-face events will be happening.
However, some lessons learned from this past year are that digital tools can improve our efficiency and that they are also a welcomed convenience for those who want to give. This past year has taught us that:
1. Charitable organizations need to have an online presence
2. People are far more comfortable with online giving
Which is good for you, nonprofit, because it takes a lot less administrative work. Digital tools can make life easier not only for you on the administrative end but also for your guests. Forget calling to receive a check, leaving voicemails, and all the other tedious work of fundraising and managing your charitable organization the old school way.
That being said, here are some tips and tricks to make your next fundraiser even better than before.
Registering and Ticketing Online
With the pandemic restricting face-to-face contact, doing things online has become second nature. Online registration and ticketing not only saves time for the nonprofit admins, but for your attendees as well. Automatic emails upon ticket purchase saves your organization all that time you would have spent distributing tickets and also makes things simple for your attendees. Track attendance and collect meaningful information for supporter growth.
Scan to Check-In
Touchless check-in will help your donors and volunteers feel more secure in the transition to in person events. By scanning each attendee’s individual automated QR code, the process of checking in guests becomes not only seamless but touchless.
Contactless Donations
People are far more comfortable with online giving, now more than ever. Make things simple and easy for your charitable organization’s supporters by giving them the option of online, contactless donations. Your supporters will save time by not having to donate through check or cash, and your organization can store donor information. Allow your donors and volunteers to have more time building important relationships rather than collecting cash payments.
Messaging Supporters Through Email and Text During Your In-Person Fundraiser
Communicate with your supporters in a way that will catch their attention immediately: through email and text. Although you’ll be hosting live events again, online activity remains a huge part of our day-to-day lives. Alert your charitable organization’s donors and volunteers about events, information, and schedules before, during, and after your in-person fundraiser. Sending your supporters a text is a great way to quickly distribute information or show them your appreciation with a “thank you”.
Excite Your Donors and Volunteers
As the world begins to open up again, we are all excited to get back to doing the things we love, especially while supporting causes that matter. Communicate with positive and uplifting messaging to your nonprofit’s supporters and encourage them to share your fundraiser via their social media and email.
Implementing these strategies will help your attendees feel comfortable at your event while enjoying in-person events again.
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